Privacy Policy

Last Updated: June 13, 2022
This website is owned and operated by NB44, LLC (“we”, “us”, “our”) and we are committed to protecting your privacy. NB44 is a luxury fashion brand and retailer that utilizes expert styling, proprietary technology, and unique products to deliver an easy, enjoyable, personalized luxury shopping experience. This policy outlines the reasons for and instances when we collect data from users (“Personal Data”) who visit our web page (“Site”) and the NB44 mobile application (“App”), and any orders that you place collectively referred to as the “Services”, the type of information that is collected, how long it is held, and in what instances and to whom it can be disclosed.

Revisions and updates to the content of this policy will occur as necessary, so please revisit to consistently ensure your satisfaction and understanding of our privacy policies. We will notify you explicitly if necessary. Please direct any questions regarding this policy to [email protected].

Basis for Collecting Personal Data

Data is collected from the user when voluntarily inputted. This data is used for operational purposes including but not limited to:

When you register your interest in or sign up for an account for our Services (an “Account”), you provide us with information such as your name, email address, password, phone number, and postal address. In addition, when you fill out your preferences, we collect information such as your date of birth, sizing, fit and style preferences. If you post a photo to your Account, we will collect that photo.

When you receive a shipment, we record what you keep and what you return.

If you contact us via email, social media, or our online help center, we will collect your contact information, as well as any other content included in the message, in order to send you a reply and/or address your request or feedback.

When you register your interest, sign up, place an order for the Services or when you order products through the Services, we or our third-party payment processor will collect payment, shipping, including postal address, phone number and billing information in order to process the transaction.

If you post content (text, images, photographs, videos, messages, comments or any other kind of content) on our Services, the information contained in your posting will be stored in our servers and other users of the Services will be able to see it if you post it in an area made public, such as comments on our blogs.

We may collect the unique device ID number of the mobile device on which you use the App.

We may also collect personal information at other points in our Services that state that personal information is being collected.

We may receive information about you from other third-party sources. We may add this information to the information we have already collected from you via our Services in order to improve and market the Services.

Personal Data Security & Retention

We take extensive care to ensure the security of Personal Data and follow industry best practices to protect against loss, theft, or misuse. Personal data is never sold to third parties, and is securely stored in closely controlled servers that are frequently monitored and updated for possible vulnerabilities. Personal data is retained within our system for as long as we have legitimate need to do so in order to provide you with optimal service, unless it is reasonably within our business interests and not prohibited by law to retain it longer. In this case, we may store Personal Data to help improve user experience and refine the Site. If at any point you’d like to incite or confirm the removal of your information from our system, please contact us at [email protected] and we will gladly fulfill your request.

Disclosure of Personal Data

Personal Data may be disclosed to external parties for purposes relating to the Service’s operation or improvement. These purposes may include financial reporting and analysis, strategic planning, the development of customer segmentation and metrics to provide a consistent view of our customer base, research and analytics, to help us source the right products in future and make better product recommendations, more effective targeting of our marketing campaigns, the creation of inspiring content and editorial features, the development of new products and collaboration opportunities with third parties. It will also be used to provide more tailored service including but not limited to, marketing by phone, post, email, SMS or any other means (electronic or otherwise) and you expressly agree to such use.

We may create anonymous data records from personal information by excluding information (such as your name) that makes the data personally identifiable to you. We use this anonymous data to analyze request and usage patterns so that we may enhance the content of our Services and improve Site and App navigation. We reserve the right to use anonymous data for any purpose and disclose anonymous data to third parties in our sole discretion.

In order to facilitate your purchase of items from third party partners, we may disclose certain Personal Information about you when you ask us to do so.

We may share some or all of your personal information in connection with or during negotiation of any merger, financing, acquisition or dissolution transaction or proceeding involving sale, transfer, divestiture, or disclosure of all or a portion of our business or assets. In the event of insolvency, bankruptcy, or receivership, personal information may also be transferred as a business asset. If another company acquires our company, business, or assets, that company will possess the personal information collected by us and will assume the rights and obligations regarding your personal information as described in this Privacy Policy.

General Use of Personal Data

In general, personal information you submit to us is used either to respond to requests that you make, aid us in serving you better, or market our Services. We use your personal information in the following ways:
  • to choose and deliver your shipment;
  • respond to comments, requests and questions and provide customer service;
  • facilitate the creation of and secure your Account on our network;
  • identify you as a user in our system;
  • provide, process and deliver the Services you request;
  • improve the quality of experience when you interact with our Services, including the testing of different page designs to see which performs better;
  • send you administrative email notifications, such as security or support and maintenance advisories;
  • resolve disputes and/or troubleshoot problems;
  • develop, improve, and deliver marketing and advertising for the Services;
  • process and deliver orders;
  • respond to your inquiries related to employment opportunities or other requests; and
  • send newsletters, surveys, offers, and other promotional materials related to our Services and for other marketing purposes.
We may store and process your personal information in the United States and other countries.

Other Disclosures

Regardless of any choices you make regarding your Personal Data , NB44 may disclose personal information if it believes in good faith that such disclosure is necessary: (i) in connection with any legal investigation; (ii) to comply with relevant laws or to respond to subpoenas or warrants served on NB44; (iii) to protect or defend the rights or property of NB44 or users of the Services; and/or (iv) to investigate or assist in preventing any violation or potential violation of the law, this Privacy Policy, or our Terms of Use.


The site uses cookies to streamline your user experience and improve the service we provide you. We use cookies to collect voluntarily inputted Personal data (please refer to the section titled “Basis for Collecting Personal Data” for specific details) and to track unique visitors to the Site to make your interactions as frictionless and enjoyable as possible. The cookies we use can include both strictly necessary cookies, which are essential to the Site’s functionality, and performance cookies, which help us understand how users interact and browse our site, thus enabling us to identify areas for improvement. If you decide at any time that you no longer wish to accept cookies from our Services, then you can instruct your browser, by changing its settings, to stop accepting cookies or to prompt you before accepting a cookie from the websites you visit. Consult your browser’s technical information. If you do not accept cookies, however, you may not be able to use all portions of the Services or all functionality of the Services. If you have any questions about how to disable or modify cookies, please let us know at the contact information provided below.

California Residents’ Rights under the California Consumer Privacy Act (CCPA)

The Site complies with all the legal regulations outlined in the CCPA. If you are a resident of California, you may request that we:
  • provide you the categories of personal information we collect, disclose or sell about you, the categories of sources of such information; the business or commercial purpose for collecting or selling your personal information; and the categories of third parties with whom we share personal information. Such information is also set forth in this Privacy Policy;
  • provide access to and/or a copy of certain information we hold about you;
  • delete certain information we have about you; or
  • provide you with information about the financial incentives that we offer to you, if any.
The California Consumer Protection Act (“CCPA”) provides California residents with certain rights as described herein and in this Privacy Policy. The terms in this section use the definitions set forth in the CCPA.

The CCPA provides California residents with the right to not be discriminated against (as provided for in applicable law) for exercising rights to access and delete your personal information (as referred to in Access and Deletion Requests, above). Please note that certain information may be exempt from such requests under California law. For example, we need certain information in order to provide the Services to you or we may need to retain it to comply with our own legal obligations.

The CCPA sets forth certain obligations for businesses that “sell” personal information. The CCPA defines “sale” broadly to include not only providing data to third parties for payment but also transferring personal information to third parties in exchange for “other valuable consideration.” During the past 12 months, we have not provided and we do not currently provide personal information to third parties for monetary payment.

We do share limited personal information of visitors to our sites and apps and users of our Services, such as information communicated by your web browser, like device identifiers, usage data, and contact information, along with demographic data and information about your purchases, with select third party marketing vendors to optimize our marketing of the Services. Some of these marketing vendors may use limited personal information collected from you to tailor advertisements to you for other companies. To the extent that this and similar activities may be considered a “sale,” California residents may opt-out of NB44’s sale of their personal information by clicking the “Do Not Sell My Personal Information” link in the footer of this page and following the prompts.

Please contact [email protected] with any further questions or concerns.

Notice of Collection for California Residents.

The CCPA, and its accompanying regulations, specify that we should identify the categories of personal information we collect and purposes for which we may use it and the parties with which we share it. The following information is offered in addition to the disclosures made elsewhere in this Privacy Policy.

EU Residents’ Rights under the General Data Protection Regulation (GDPR)

The Site complies with all the legal regulations outlined in the GDPR. Residents of the European Union (EU) are entitled to the right to know how their data may be used and processed. Further information may be provided upon request, please direct all questions to [email protected]

Other Users

If you are a non-U.S. user of the Services outside of the US and UK, by using the Services and/or providing us with information, you acknowledge and agree that your personal information may be processed for the purposes identified in this Privacy Policy. In addition, your personal information may be processed in the country in which it was collected and in other countries, including the United States, where laws regarding processing of personal information may be less stringent than the laws in your country. By providing your information, you consent to such transfer.

Third Party Sites

Our Site or App may contain links to third party websites. When you click on a link to any other website or location, you will leave our Site, App or Services and go to another site, and another entity may collect personal information or anonymous data from you. We have no control over, do not review, and are not responsible for, these outside websites or their content. Please be aware that the terms of this Privacy Policy do not apply to these outside websites or content, or to any collection of your personal information after you click on links to such outside websites. We encourage you to read the privacy policies of every website and App you visit. The links to third party websites or locations are for your convenience and do not signify our endorsement of such third parties or their products, content or websites.

Updates to the Policy

This policy will be updated as necessary to inform you of our continued compliance with industry best practices regarding data protection and processing. If we make any material changes in the way we use your personal information, we will notify you by sending you an email to the last email address you provided to us and/or by prominently posting notice of the changes on the Services and updating the “Last Updated” date above. Any changes to this Privacy Policy will be effective upon the earlier of thirty (30) calendar days following our dispatch of an email notice to you or thirty (30) calendar days following our posting of notice of the changes on the Services. These changes will be effective immediately for new users of our Service. Please note that at all times you are responsible for updating your personal information to provide us with your most current email address. In the event that the last email address that you have provided us is not valid, or for any reason is not capable of delivering to you the notice described above, our dispatch of the email containing such notice will nonetheless constitute effective notice of the changes described in the notice. If you do not wish to permit changes in our use of your personal information, you must notify us prior to the effective date of the changes that you wish to deactivate your Account with us. Continued use of our Services, following notice of such changes shall indicate your acknowledgement of such changes and agreement to be bound by the terms and conditions of such changes.

At NB44, your privacy, security, and trust are of unparalleled importance to us. At any time if you have concerns or questions regarding Personal Data or this Policy, please contact [email protected] and our team will be happy to assist you.