Last Updated: June 13, 2022This website is owned and operated by NB44, LLC (“we”, “us”, “our”) and we are committed to protecting your privacy. NB44 is a luxury fashion brand and retailer that utilizes expert styling, proprietary technology, and unique products to deliver an easy, enjoyable, personalized luxury shopping experience. This policy outlines the reasons for and instances when we collect data from users (“Personal Data”) who visit our web page (“Site”) and the NB44 mobile application (“App”), and any orders that you place collectively referred to as the “Services”, the type of information that is collected, how long it is held, and in what instances and to whom it can be disclosed.
Revisions and updates to the content of this policy will occur as necessary, so please revisit to consistently ensure your satisfaction and understanding of our privacy policies. We will notify you explicitly if necessary. Please direct any questions regarding this policy to [email protected].
Basis for Collecting Personal DataData is collected from the user when voluntarily inputted. This data is used for operational purposes including but not limited to:
When you register your interest in or sign up for an account for our Services (an “Account”), you provide us with information such as your name, email address, password, phone number, and postal address. In addition, when you fill out your preferences, we collect information such as your date of birth, sizing, fit and style preferences. If you post a photo to your Account, we will collect that photo.
When you receive a shipment, we record what you keep and what you return.
If you contact us via email, social media, or our online help center, we will collect your contact information, as well as any other content included in the message, in order to send you a reply and/or address your request or feedback.
When you register your interest, sign up, place an order for the Services or when you order products through the Services, we or our third-party payment processor will collect payment, shipping, including postal address, phone number and billing information in order to process the transaction.
If you post content (text, images, photographs, videos, messages, comments or any other kind of content) on our Services, the information contained in your posting will be stored in our servers and other users of the Services will be able to see it if you post it in an area made public, such as comments on our blogs.
We may collect the unique device ID number of the mobile device on which you use the App.
We may also collect personal information at other points in our Services that state that personal information is being collected.
We may receive information about you from other third-party sources. We may add this information to the information we have already collected from you via our Services in order to improve and market the Services.
Personal Data Security & RetentionWe take extensive care to ensure the security of Personal Data and follow industry best practices to protect against loss, theft, or misuse. Personal data is never sold to third parties, and is securely stored in closely controlled servers that are frequently monitored and updated for possible vulnerabilities. Personal data is retained within our system for as long as we have legitimate need to do so in order to provide you with optimal service, unless it is reasonably within our business interests and not prohibited by law to retain it longer. In this case, we may store Personal Data to help improve user experience and refine the Site. If at any point you’d like to incite or confirm the removal of your information from our system, please contact us at [email protected] and we will gladly fulfill your request.
Disclosure of Personal DataPersonal Data may be disclosed to external parties for purposes relating to the Service’s operation or improvement. These purposes may include financial reporting and analysis, strategic planning, the development of customer segmentation and metrics to provide a consistent view of our customer base, research and analytics, to help us source the right products in future and make better product recommendations, more effective targeting of our marketing campaigns, the creation of inspiring content and editorial features, the development of new products and collaboration opportunities with third parties. It will also be used to provide more tailored service including but not limited to, marketing by phone, post, email, SMS or any other means (electronic or otherwise) and you expressly agree to such use.
We may create anonymous data records from personal information by excluding information (such as your name) that makes the data personally identifiable to you. We use this anonymous data to analyze request and usage patterns so that we may enhance the content of our Services and improve Site and App navigation. We reserve the right to use anonymous data for any purpose and disclose anonymous data to third parties in our sole discretion.
In order to facilitate your purchase of items from third party partners, we may disclose certain Personal Information about you when you ask us to do so.
General Use of Personal DataIn general, personal information you submit to us is used either to respond to requests that you make, aid us in serving you better, or market our Services. We use your personal information in the following ways:
- to choose and deliver your shipment;
- respond to comments, requests and questions and provide customer service;
- facilitate the creation of and secure your Account on our network;
- identify you as a user in our system;
- provide, process and deliver the Services you request;
- improve the quality of experience when you interact with our Services, including the testing of different page designs to see which performs better;
- send you administrative email notifications, such as security or support and maintenance advisories;
- resolve disputes and/or troubleshoot problems;
- develop, improve, and deliver marketing and advertising for the Services;
- process and deliver orders;
- respond to your inquiries related to employment opportunities or other requests; and
- send newsletters, surveys, offers, and other promotional materials related to our Services and for other marketing purposes.
California Residents’ Rights under the California Consumer Privacy Act (CCPA)The Site complies with all the legal regulations outlined in the CCPA. If you are a resident of California, you may request that we:
- provide access to and/or a copy of certain information we hold about you;
- delete certain information we have about you; or
- provide you with information about the financial incentives that we offer to you, if any.
The CCPA provides California residents with the right to not be discriminated against (as provided for in applicable law) for exercising rights to access and delete your personal information (as referred to in Access and Deletion Requests, above). Please note that certain information may be exempt from such requests under California law. For example, we need certain information in order to provide the Services to you or we may need to retain it to comply with our own legal obligations.
The CCPA sets forth certain obligations for businesses that “sell” personal information. The CCPA defines “sale” broadly to include not only providing data to third parties for payment but also transferring personal information to third parties in exchange for “other valuable consideration.” During the past 12 months, we have not provided and we do not currently provide personal information to third parties for monetary payment.
We do share limited personal information of visitors to our sites and apps and users of our Services, such as information communicated by your web browser, like device identifiers, usage data, and contact information, along with demographic data and information about your purchases, with select third party marketing vendors to optimize our marketing of the Services. Some of these marketing vendors may use limited personal information collected from you to tailor advertisements to you for other companies. To the extent that this and similar activities may be considered a “sale,” California residents may opt-out of NB44’s sale of their personal information by clicking the “Do Not Sell My Personal Information” link in the footer of this page and following the prompts.
Please contact [email protected] with any further questions or concerns.
EU Residents’ Rights under the General Data Protection Regulation (GDPR)The Site complies with all the legal regulations outlined in the GDPR. Residents of the European Union (EU) are entitled to the right to know how their data may be used and processed. Further information may be provided upon request, please direct all questions to [email protected]
At NB44, your privacy, security, and trust are of unparalleled importance to us. At any time if you have concerns or questions regarding Personal Data or this Policy, please contact [email protected] and our team will be happy to assist you.